about

AI-native designer and systems thinker who loves a challenge

.experience

12 years

.location

Los Angeles (PST)

.current role

Principal Designer

.hello

I'm a Principal Product Designer making complex AI products feel easier. I'm a historian (MA) and Fulbright scholar who's spent years analyzing how messy systems behave over time.

That's still the work: reading products and research like primary sources, then turning signal into simple experiences. Research, strategy, and design as one craft.

3 FOCUS AREAS

01 Strategic product thinking

Translating design into measurable growth levers: activation, retention, and ARR.

02 Durable design systems

Designing frameworks and patterns built for adoption. Other teams extend them, products inherit them, and they keep working when the original context changes. Adoption is a design outcome, not a downstream metric.

03 Creative AI/AX fluency

Designing human-centered AI workflows that optimize team productivity and create new value for users.

.stack

Claude Code

ai dev / prototyping

Figma

canvas-view design

LLMs

deep research, synthetic user testing (Claude, GPT, Perplexity)

LLMs

deep research, synthetic user testing, image geenration

Github

ai workflows, version control

JIRA

project tracking & alignment

Adobe Suite

creative, genAI

Analytics Platforms

data-driven design (Amplitude, Google Analytics, BI)

Analytics

data-driven design (Amplitude, Google Analytics, BI)

Framer

portfolio, no-code publishing

Music DAWs

plugin development & production (ProTools, Logic, Cubase)

Music DAWs

plugin development & prod (ProTools, Logic, Cubase)

.say hello

Working on something interesting or know of a role worth exploring?

I'm selectively open to the right conversations about interesting roles and occasional collaborations. Feel free to reach out.

let's talk❯

.say hello

Working on something interesting or know of a role worth exploring?

I'm selectively open to the right conversations about interesting roles and occasional collaborations. Feel free to reach out.

menu

about

AI-native designer and systems thinker who loves a challenge

AI-native designer and systems thinker who loves a challenge

12 years

Los Angeles (PST)

Principal Designer

01

01

01

Strategic product thinking

Strategic product thinking

Strategic product thinking

Strategic product thinking

02

02

02

Durable design systems

Durable design systems

Durable design systems

Durable design systems

03

03

03

Creative AI/AX fluency

Creative AI/AX fluency

Creative AI/AX fluency

Creative AI/AX fluency

Working on something interesting or know of a role worth exploring?

Working on something interesting or know of a role worth exploring?